Graphic Communications

Graphic Communications Course Descriptions

Award: Associate of Applied Arts (AAA)

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ART133 Drawing

3 credits – This course is an introduction to basic drawing. Working with still life props: line, form, values, perspective, and composition will be explored using various wet and dry mediums. Concentration will be on accurate visual drawing.

Lecture Hours: 32 Lab Hours: 32

ART134 Drawing II

3 credits – This course concentrates on intermediate drawing problems: Gesture, contour, proportions, mapping techniques, and values are studied through the use of props and clothed models. Creative interpretation with various media and approaches are stressed.

Lecture Hours: 32 Lab Hours: 32

COM781 Written Communication in the Workplace

3 credits – This course focuses on composition and editing of curriculum-specific technical and business-related writing projects. Instruction includes formatting, information gathering, document drafting, editing, and written employment strategies.

Lecture Hours: 48

ENG105 Composition I

3 credits – This course emphasizes fluency, thesis-driven organization, the use of supporting details, and research techniques. Writing is approached as a recursive process that includes prewriting strategies, drafting, revising, and editing. The course helps students shape writing to serve readers' needs and define a sense of purpose in their writing. It also gives students strategies for reading college-level material.

Lecture Hours: 48

GRA105 Drawing and Composition

4 credits – This course introduces the student to a variety of art-making materials and media, provides a broad range of drawing experiences designed to expand the student's artistic perception, and enhances the student's ability to develop appropriate art-based solutions to common graphic design problems.

Lecture Hours: 32 Lab Hours: 64

Course Fee: $50.00

GRA124 Electronic Illustration

4 credits – This course provides students with the knowledge, skills, and experiences needed to create vector artwork. Students will utilize the leading vector drawing software to develop essential vector art rendering techniques.

Lecture Hours: 48 Lab Hours: 32

Pre-requisites: GRA174 Typography and GRA133 Desktop Publishing

GRA133 Desktop Publishing

4 credits – This course introduces the student to computer generated layout and design production skills using electronic publishing software. Emphasis is a hands-on introduction to the leading page-layout application program utilized in the graphic communications industry.

Lecture Hours: 32 Lab Hours: 64

GRA142 Graphic Imaging

4 credits – This course is designed to provide students with an understanding of computer generated photographic manipulation techniques used in graphic communications. Emphasis is a hands-on introduction to the leading electronic image manipulation software.

Lecture Hours: 32 Lab Hours: 64

Pre-requisites: GRA124 Electronic Illustration

GRA150 Introduction to Web Design

3 credits – This course will help students learn the basic concepts of web page design. Students will learn how to use the Hypertext Markup Language (HTML), Dynamic HTML, Cascading Style Sheets (CSS), and other tools to create multimedia web pages.

Lecture Hours: 32 Lab Hours: 32

GRA162 Web Page Graphics

3 credits – This course will give students a more in depth look into web-based graphics. This course will give students experience with different file formats on the web. Also, this course will give students a broader experience of high-end graphics programs.

Lecture Hours: 32 Lab Hours: 32

Pre-requisites: GRA150 Introduction to Web Design

GRA196 Design and Layout I

4 credits – This course emphasizes the fundamentals of design and layout in visual communications. The course provides experience in the type selection process for design application.

Lecture Hours: 32 Lab Hours: 64

Pre-requisites: GRA133 Desktop Publishing

Course Fee: $42.00

GRA197 Design and Layout II

4 credits – This course applies the principles and methods of design and layout to creating solutions for design problems. The process involved with communicating a client's product, service or image to a specific or general audience is explored in project application.

Lecture Hours: 48 Lab Hours: 32

Pre-requisites: A minimum grade of D in GRA133 Desktop Publishing and GRA196 Design and Layout I.

GRA200 Applications of Color

3 credits – This course will cover the principles of color perception, design, measurement, and reproduction as applied to printing, desktop publishing, and electronic imaging.

Lecture Hours: 32 Lab Hours: 32

Pre-requisites: GRA124 Electronic Illustration

Course Fee: $38.00

GRA205 Design and Layout III

4 credits – This course expands the dimension of the process of design to include specific information and experiences pertaining to advertising design and other advanced design formats.

Lecture Hours: 48 Lab Hours: 32

Pre-requisites: A minimum grade of D in GRA124 Electronic illustration and GRA197 Design and Layout II.

GRA206 Advanced Design and Layout

4 credits – This course expands the dimension of the process of design to include specific information and experiences pertaining to advertising design and other advanced design formats.

Lecture Hours: 48 Lab Hours: 32

Pre-requisites: A minimum grade of D in GRA142 Graphic Imaging, GRA197 Design and Layout II, and GRA200 Applications of Color.

GRA221 Principles of Illustration

3 credits – This course develops an understanding of illustration within the context of graphic communications. Students will have the opportunity to produce original illustrations using a variety of media, tools and technique.

Lecture Hours: 32 Lab Hours: 32

Course Fee: $158.00

GRA227 Interactive Multimedia

4 credits – This course emphasizes designing interactive presentations using multimedia. Students will conceptualize, design, and deliver interactive content.

Lecture Hours: 32 Lab Hours: 64

GRA231 Photo Direction

2 credits – This course presents an overview of the process involved with working with a commercial photographer. Working environment conditions, procedures and expectations for the designer will be covered. An introduction of the basics of digital photography will be provided.

Lecture Hours: 32

Pre-requisites: GRA133 Desktop Publishing and GRA174 Typography

GRA238 Web Design and Layout

4 credits – This course provides students with the knowledge, skills, and experiences needed to design and layout a static Website. Students will utilize the leading Website design software and web design formatting languages to develop skills in designing, building, publishing, and maintaining a static Website.

Lecture Hours: 48 Lab Hours: 32

Pre-requisites: GRA150 Introduction to Web Design and GRA162 Web Page Graphics

GRA239 CMS Web Design

3 credits – This course provides students with the knowledge, skills, and experiences needed to develop a dynamic Website. Students will utilize an open source Web Content Management System and leading Website design software to develop skills in implementing, administering, and designing a CMS based Website.

Lecture Hours: 32 Lab Hours: 32

Pre-requisites: GRA150 Introduction to Web Design and GRA162 Web Page Graphics

GRA285 Production Processes

3 credits – This course will utilize desktop pre-press production techniques used for preparing artwork for printing. One color to multi-color techniques will be covered.

Lecture Hours: 32 Lab Hours: 32

Pre-requisites: GRA124 Electronic Illustration

Course Fee: $38.00

GRA290 Portfolio Preparation

3 credits – This course is intended to advance student knowledge in portfolio and resume construction and job search strategies.

Lecture Hours: 32 Lab Hours: 32

Other Requirements: Must be a fourth term Graphic Communications student or have instructor permission.

MAT110 Math for Liberal Arts

3 credits – This is a one semester liberal arts mathematics course that satisfies the minimum general education requirement for math. The course is designed to impart math skills which are helpful in everyday life as well as to expose students to areas of mathematics they may not have seen before. Topics include problem-solving skills, set theory, algebra, consumer mathematics, probability, and statistics. Other topics may be included.

Lecture Hours: 48

Pre-requisites: MAT063 Elementary Algebra or equivalent COMPASS score

MAT122 College Algebra

5 credits – Begins a two semester sequence to prepare students for the calculus sequence. The central theme is the concept of functions, their properties, graphs and applications. Functions studied include polynomial, rational, exponential, and logarithmic functions.

Lecture Hours: 80

Pre-requisites: MAT102 Intermediate Algebra or equivalent COMPASS score

MAT128 Precalculus

4 credits – This one-semester pre-calculus course is intended for the student with a solid algebra background who intends to take calculus. It is also beneficial (but not required) for the student to have a background in trigonometry. The course will emphasize functions using an analytical, numerical, and graphical approach. The student will study linear, polynomial, rational, exponential, logarithmic and trigonometric functions along with their applications.

Lecture Hours: 64

Pre-requisites: Appropriate Placement Test Scores: ACT Math Score of 25 OR Compass Score of 51-100 in the College Algebra Domain or 31-50 in the Trigonometry Domain.

Other Requirements: Successful completion (C or better) of three years of high school mathematics including two years of algebra and one year of geometry and/or trigonometry, or appropriate mathematics placement score.

MAT134 Trigonometry and Analytic Geometry

3 credits – This course is the second course of a two-semester pre-calculus sequence. Topics include trigonometry and applications, vectors, analytic geometry, and polar and parametric equations.

Lecture Hours: 48

Pre-requisites: MAT122 College Algebra

MAT156 Statistics

3 credits – This course is a study of descriptive statistics including graphical representation, central tendency, correlation and regression, intuitive treatment of probability, and inferential statistics including hypothesis testing.

Lecture Hours: 48

Pre-requisites: MAT063 Elementary Algebra or appropriate placement score.

MAT210 Calculus I

4 credits – This course is the first in a calculus sequence. The course covers topics including functions and their graphs, limits, derivatives and applications of differentiation, and integrals.

Lecture Hours: 64

Pre-requisites: MAT134 Trigonometry & Analytic Geometry and three years of high school mathematics including trigonometry

MAT216 Calculus II

4 credits – This course is a continuation of MAT-210 Calculus I. The course covers topics including integration techniques related to surface areas and volumes, infinite series, conic sections, parametric equations, and polar coordinates.

Lecture Hours: 64

Pre-requisites: MAT210 Calculus I or equivalent

MAT219 Calculus III

4 credits – This course is a continuation of MAT-216 Calculus II. The course covers topics including integration and differentiation techniques related to vectors, vector-valued functions, functions of several variables, multiple integration, and vector analysis.

Lecture Hours: 64

Pre-requisites: MAT216 Calculus II or equivalent

MAT772 Applied Math

3 credits – This course is designed to present basic facts of arithmetic including whole numbers, fractions, decimals, powers, roots, English and metric measurement, ratio-proportion, percents, introduction to algebra, and introduction to geometry. Instruction includes use of scientific hand-held calculators and emphasis placed on critical thinking, problem solving skills.

Lecture Hours: 48

MGT101 Principles of Management

3 credits – This course is a study of current theory and practice of leading a complex business organization toward the accomplishment of organizational objectives.

Lecture Hours: 48

MKT110 Principles of Marketing

3 credits – This course is an overview of the processes, problems, and activities associated with the planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges.

Lecture Hours: 48

MKT140 Principles of Selling

3 credits – Planned learning activities and experiences emphasize the psychology of selling, the selling process, sales techniques, and selling as a professional career.

Lecture Hours: 48

MKT152 Advertising and Visual Merchandising

3 credits – This course presents the fundamentals of advertising and visual merchandising as promotional tools. It incorporates the Integrated Marketing Communication (IMC) concept.

Lecture Hours: 48

MMS103 Basic Digital Photography

3 credits – An introduction to DSLR camera operation, including exposure control and modes, focus techniques, and white balance. Artistic issues like framing, camera angle, use of color and composition will be addressed as well. Students will produce final images using industry standard software. Students must furnish an approved DSLR camera.

Lecture Hours: 32 Lab Hours: 32

MMS111 Video Production I

3 credits – This course will provide an introduction to the basics of video production, camera handling, digital exposure, and workflow. Emphasis is on how to handle image workflow to produce a professional video output.

Lecture Hours: 32 Lab Hours: 32

PSY102 Human and Work Relations

3 credits – This course studies self and social behavior. Emphasis is placed on the understanding and application of social science theories and research for the development of effective interpersonal and organizational relationships.

Lecture Hours: 48

PSY111 Introduction to Psychology

3 credits – This course provides an introduction to the study of behavior with emphasis in the areas of learning, cognition, motivation, personality, behavioral disorder, therapy, and social influence. An understanding of the impact of both theoretical perspectives and experimental evidence on the formulation of the science of human behavior is also stressed. Psychological theories and principles are utilized to explain and predict behavior.

Lecture Hours: 48

SOC110 Introduction to Sociology

3 credits – This course surveys the basic principles, concepts, and research findings of social life from small groups to societies. The course examines a range of sociological explanations for the various forms of social behaviors and establishes a basis for reflection and further study in the field.

Lecture Hours: 48

SPC101 Fundamentals of Oral Communication

3 credits – This course presents elements of the oral communications process with emphasis in developing public speaking skill. Students will be involved in activities that provide opportunity for the understanding and improvement of their oral communication skills.

Lecture Hours: 48

Program Contacts

Department Secretary

Cindi Clark
Black Hawk Hall 177
319-296-4021
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Program Advisors

Patricia Willoughby
Black Hawk Hall 151
319-296-2329 ext.1108
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Terry Juhl
Black Hawk Hall 155
319-296-2329 ext.1437
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Dan Jensen
Black Hawk Hall 152
319-296-2329 ext.1295
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Dean

Bryan Renfro
Black Hawk Hall 180
319-296-4427
Email me