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MKT110 Principles of Marketing3 credits

This course is an overview of the processes, problems, and activities associated with the planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to create exchanges.

Lecture hours: 48
Lab/Clinic hours:

Course Fee:

Prior to Fall 2006 the course number was MM110T, MG192T

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Hawkeye Center
Lower Level
319-296-4400 (F)
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